OBJECTIVES / STRATEGY
To launch the new wireless headphone range Monitor Bluetooth® from leading global amplification manufacturer, Marshall in both New York and London. Set within two iconic recording studios: Angel and Engine, Wonderland created an authentic 'Rock n Roll' experience for press and media guests showcasing the products impressive capabilities.
SOLUTION
Put Monitor Bluetooth® on the map! Wonderland created an immersive, informative and at times surprising environment to showcase Marshall's hottest new product. Guests were encouraged to #GETUNPLUGGED through various social media touch points throughout resulting in high engagement with the brand.