Objectives & Strategy
Creative an exciting environment that attracts Zendium’s target audience and encourages them to stop and spend time to learn about the products and it’s oral health benefits.
Wonderland used Balance festival to introduce Zendium to London’s health conscious and fitness savvy demographic. Designing an exhibition stand that concentrates on self-care rituals. User experiences through purpose-built brushing stations with headphones playing two-minute meditation sessions encouraging users to brush and relax. The exhibition build includes product sample holders, large molecule graphics, bright branding to truly reflect the brands identity.