OBJECTIVES / STRATEGY
The nature of lasers stirs the imagination...
To produce an exhibition by artist Matthew Schreiber for the high-profile launch of The Phillip and Patricia Frost Museum of Science in Miami, Florida. To deconstruct the experience of a traditional laser show.
SOLUTION
LASERsHOW: Light, Color and Geometry brings you on an immersive experience around the wonders of lasers and light itself. Inside the vast gallery, four stations offer a close exploration into the physics of light and lasers at a geometry-inspired center stage.
'Long-Awaited Miami Science Museum Comes to Life' The New York Times
Cited in 'Top things to do at the new Frost Science Museum' Miami.com