ITV hired Wonderland to launch their new streaming platform, ITVX, to the UK press and media. The event included a presentation of the best new shows, as well as interviews with top talent. We used the wonderful Queen Elizabeth Hall on the Southbank, where the reception was held in the foyer and the presentation took place in the Purcell Room Auditorium.
Our creative interpretation of the brief used neon and LED lighting to make an impact in the space, including a LED tunnel activation and a riser platform with a neon "x" and LED backdrop. The Purcell stage featured a large screen with LED tubes and LED tubing around the stage edge, as well as designer furniture and a stage carpet. The event was attended by well-known actors and emerging talent.